Case Study: Leading E-Commerce company achieves 75,000 weekly new customer conversions with Taptica

Converting Thousands of New Shoppers Every Week – Holiday Campaigns for E-Commerce App

Leading E-Commerce company, an online discovery engine for beauty and lifestyle products, clothing accessories, and more, partnered with Taptica to help acquire new customers worldwide during the holiday season. Their challenge was to rapidly scale global campaigns and reach thousands of high-quality new potential customers each week.

Taptica launched social acquisition campaigns using rapid A/B testing, geographic and demographic targeting, and creative optimization across markets in North America, Latin America, Europe, and Southeast Asia. The result was over 75,000 new customer conversions each week during the holiday campaigns, with exceptionally high user quality and deeper audience insights, making Taptica an essential part of the customer’s marketing mix.