Case Study: ZOX achieves a 40% repeat customer rate with Tapcart's mobile app

ZOX sees a 40% repeat customer rate through its mobile app

ZOX, the collectible wristband brand built around limited collaborations and community engagement, needed a faster way to reach customers for time‑sensitive drops. Social and email channels were saturated and SMS was inefficient (taking five hours to reach the full list), so ZOX selected the Tapcart mobile app builder/platform to deliver real‑time access and push notifications.

Using Tapcart, ZOX launched a polished app in a day, built 17,000+ push subscribers, and averages 50+ app downloads per day. The Tapcart app now drives a 40% repeat customer rate via mobile, is home to roughly 80% of their loyal customers, enables 5‑second push sends (vs. 5 hours by SMS) and a sub‑15 second checkout—directly reducing friction and increasing engagement and repeat purchases.

Zox

Jason Kuipers

Chief Executive Officer