Case Study: Vapor95 achieves 123% revenue increase with Tapcart push notifications

How Vapor95 increased sales 123% with push notifications

Vapor95, a US‑made fashionbrand rooted in the vaporwave aesthetic, needed a reliable owned marketing channel to hit aggressive growth targets beyond paid ads. CEO River Accorsi and COO Ezra Accorsi were initially hesitant about building an app, but engaged Tapcart to launch a mobile app and explore direct mobile marketing like push notifications.

Tapcart’s mobile team and Account Manager helped Vapor95 set up the app and implement push notification best practices; after a handful of targeted pushes traffic surged and sales more than doubled. The campaign drove a 123% increase in revenue from push notifications, a 31% in‑app repeat customer rate and a 32% month‑over‑month increase in order volume — all achieved with minimal additional marketing effort using Tapcart.

Vapor95

Ezra Accorsi

Chief Operating Officer Vaporwave