Taoti Creative
45 Case Studies
A Taoti Creative Case Study
Events DC, the official convention and sports authority for Washington D.C., faced the challenge of hosting a large-scale, five-day welcome party for the Clipper Round the World yacht race. They needed a comprehensive range of services to manage the entire event. To meet this complex need, they partnered with full-service agency Taoti Creative for a solution involving event management, experiential fabrication, branding, and audiovisual production.
Taoti implemented a complete solution, overseeing vendor procurement, brand identity development, and the creation of event signage and a large nautical set piece. The agency managed all aspects of the event, including logistics, social media, and even providing a fireworks display. Despite extreme heat, Taoti successfully executed a memorable showcase for the city, The Wharf district, thousands of attendees, and Events DC. The vendor's full-service management ensured the Clipper Fleet Week was a spectacular success before the yachts departed on their final leg.