Case Study: Heartland Tan boosts site engagement with TANK New Media website redesign

A TANK New Media Case Study

Preview of the Heartland Tan Case Study

Heartland Tan boosts page views 140% with TANK New Media

Heartland Tan, a company in the tanning industry, faced challenges after acquiring several companies, which led to a disorganized and confusing website for its users. TANK New Media was engaged to address this issue and provide a solution.

TANK New Media reorganized the website to clearly showcase products and position Heartland as the parent company, implementing a user-friendly content management system. The visually-focused design led to significant results, including a 140% increase in page views and substantial growth in catalog requests and registrations. The sales team also found the site to be an invaluable tool.


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