Case Study: Dakota Storage Buildings achieves 4x ROI and 84% new contacts with TANK New Media

Dakota Storage Buildings earns 84% new contacts and 4x ROI with TANK New Media

The customer, Dakota Storage Buildings, a premier shed manufacturer in the Midwest, sought to increase its brand recognition and product visibility in its Minnesota markets. The vendor, TANK New Media, partnered with them to develop a strategy for their first major trade show exhibition.

TANK New Media implemented a comprehensive trade show campaign that included a premier booth setup with a display shed, a pre- during- and post-show marketing campaign featuring a shed giveaway, and targeted advertising. This strategy generated over 200 contest entries, with 84% being new contacts. Five months after the show, TANK's solution delivered a 4x return on investment and a 302% increase in new customers for Dakota.

Dakota Storage Buildings