Case Study: ieCrowd advances global innovation with Tank Design

ieCrowd launches a global brand and digital ecosystem with Tank Design, powered by 2 breakthrough products

ieCrowd needed a strategic brand identity, messaging, and digital experience to inspire a global audience for its platform that democratizes innovation. The company approached vendor Tank Design for a comprehensive solution including brand strategy and experience design.

Tank Design developed a compelling brand foundation and a fully integrated digital ecosystem for ieCrowd, positioning it as a leading platform for global innovation. The vendor also extended the brand by creating the distinct identities and product designs for two groundbreaking subsidiaries: Kite, a mosquito-repelling patch, and Nuuma, an air-quality sensor, both embodying ieCrowd's mission of creating real-world impact.

ieCrowd