Case Study: Lucardi boosts online jewelry conversions with Tangiblee Virtual Try-On

Lucardi gives online jewelry shoppers confidence to buy with Tangiblee’s Virtual Try-On (VTO)

Lucardi, one of the Netherlands' largest jewelry retailers, faced the challenge of increasing buyer confidence for its online luxury jewelry purchases. With sizing being a key issue and half of its products bought as gifts, the company needed an immersive e-commerce solution to boost conversion rates and reduce returns. This led them to partner with the vendor Tangiblee and implement its Virtual Try-On (VTO) service.

Tangiblee's VTO solution allowed shoppers to visualize how jewelry would look on themselves, providing a try-before-you-buy experience. The implementation was straightforward and resulted in significant measurable improvements for Lucardi. The vendor Tangiblee helped achieve a 3.11% lift in conversion rate and a 3.52% lift in revenue per visitor, delivering an exceptional 999% return on investment.

Lucardi

Elles van Leeuwen

Lucardi