Case Study: Titan Company boosts revenue per visitor with Tangiblee

How India's largest retailer delivers effective, personalized online shopping experiences

Titan Company, India’s largest retailer of watches, jewelry, eyewear, and accessories, faced a common e-commerce challenge: selling high-touch products like jewelry online without the benefit of in-store try-ons and family-assisted shopping. Customers often couldn’t accurately judge size, look, or fit, which hurt conversion and made online jewelry purchases especially difficult.

To solve this, Titan implemented Tangiblee’s visual product experience technology, which helps shoppers understand scale and context through interactive online visuals. Tangiblee was quick to deploy and easy for Titan to integrate, and it delivered measurable results including a 7.1% increase in revenue per visitor, a 3.0% lift in conversion rate, and 220k active users on products with Tangiblee.

Titan Company

Vipin Lalit

Head of Marketing