Case Study: Spacetalk achieves safer, more engaging family communication with Tangerine-designed kids wearable and app UX

Spacetalk launches Adventurer smartwatch in 2020 with Tangerine

The customer, Spacetalk, an Australian company, had achieved success with its first kids' smartwatch but faced the challenge of designing a next-generation wearable to appeal to a broader age range of 5-12 year olds and their parents. They partnered with the design firm Tangerine to create a product that was technologically advanced, safe, and secure, while also being fun, fashionable, and truly desirable.

Tangerine implemented a holistic design solution, developing the Spacetalk Adventurer watch and a new app from the ground up. This included the product's distinctive form, user interface, and a family-oriented app experience that incorporated new features like improved parental controls and activity tracking. The result was a product with strong market differentiation that launched successfully in 2020 and is now sold in the UK through O2, leading to an ongoing partnership with Tangerine to develop further smartwatches.

Spacetalk