Case Study: Wisp achieves 10% higher AOV with Talon.One

WISP grows AOV by 10% with Talon.One

Wisp, a company providing accessible reproductive and sexual healthcare, needed a promotions and loyalty platform that could scale its mission while ensuring the security of sensitive customer data. Their challenge was to find a solution that would allow their team the freedom to experiment with incentives without compromising patient privacy under HIPAA. They chose Talon.One as the engine to power their Wisp+ membership program.

By implementing Talon.One, Wisp gained a flexible and user-friendly platform to build targeted incentives and a bundling strategy without relying on engineering support. This solution enabled them to increase customer engagement and protect their margins without using heavy discounting. As a result, Wisp+ members now have a 10% higher average order value than non-members. Talon.One provided the secure foundation Wisp needed to grow with trust and confidence.

WISP