Case Study: WeShare (electric car-sharing) achieves 420% increase in promotion redemptions with Talon.One

WeShare Boost Redemptions by 420% with Talon.One

WeShare, Urban Mobility’s all‑electric car‑sharing service in Berlin, faced a crowded market and a sudden COVID‑19 demand drop while relying on inflexible promotions software. To attract and retain users with targeted offers, WeShare launched with Talon.One and adopted the Talon.One Promotion Engine to run coupons, referrals, discounts and geofenced campaigns that fit their use cases.

Using Talon.One’s Promotion Engine since February 2020, WeShare built and tracked multiple campaign types, targeted specific locations and user groups (including healthcare workers), and benefited from a system that autoscaled and saved setup time. The result: a 420% increase in monthly promotion redemptions within the first three months, higher redemptions during lockdowns, and a flexible, scalable promotions platform for future growth — all enabled by Talon.One.

WeShare

Karuan Aswad

Growth Manager