Case Study: adidas achieves personalized online promotions at scale with Talon.One

Talon.One supports Adidas with their online promotions

Adidas, one of the world’s largest sportswear manufacturers, needed a scalable way to run personalized online promotions that matched its focus on tailored consumer experiences. Talon.One supported Adidas with discounts and coupons, initially for its Canada operations before expanding the approach globally.

Using Talon.One’s Rule Builder, Adidas can create millions of personalized coupons and manage a wide range of discount types, including cart-level, per-item, free-item, and selective customer discounts. Talon.One also worked closely with Adidas’ engineering teams on integration, then provided testing and training to help ensure campaigns ran smoothly at scale.

adidas