Case Study: KEEPERsport boosts sales and ROI with Talon.One

KEEPERsport Drive Sales with Highly Targeted Promotions

KEEPERsport, an online retailer specializing in goalkeeper apparel, had an outdated in-house promotions system that made it hard to manage discounts, coupons and bundles across a large, expanding product inventory and 15 online stores. To get a marketer-friendly, scalable solution that a small development team could manage, KEEPERsport chose Talon.One and its API-based Rule Engine.

Talon.One implemented the Rule Engine (integrated in one week), allowing KEEPERsport to manage inventory via API, run highly targeted campaigns (World Cup, holiday and product-specific promotions), deploy discounts in 15 countries, and use upsells, bundles and coupons. The result: hundreds of product-specific promotions launched, improved marketing and development efficiency, increased sales and upsells, more data-driven decisions and a dramatic uplift in ROI.

KEEPERsport

Martin Krenn

Chief Executive Officer