Case Study: FanDuel boosts customer loyalty with Talon.One

FanDuel use Talon.One to add loyalty features

FanDuel, a major American online gaming operator with 17 million customers, needed a scalable solution to build a loyalty program that would increase engagement and customer retention. They chose to implement the Loyalty product from promotion software vendor Talon.One to meet this challenge.

Talon.One provided its enterprise promotion solution, which included their Rule Builder tool, to create unique and gamified loyalty rewards. This collaboration allowed FanDuel to develop compelling new loyalty and gamification features for its massive customer base, directly supporting their goals for increased engagement and retention.

FanDuel