Case Study: OneLife Company achieves digital transformation and 500K+ daily Twitter impressions with Talkwalker

Onelife fostering digital transformation in fintech using social data

OneLife, a Luxembourg-based life assurance specialist with over 25 years’ experience serving high-net-worth clients across Europe, set out to kickstart a company-wide digital transformation. The main challenge was shifting from traditional practices to a data-driven mindset by modernizing marketing: they needed an easy-to-use platform to better understand clients and leads, generate social data for multiple departments, and establish measurable marketing KPIs.

OneLife adopted Talkwalker’s social data intelligence to optimize digital marketing (trend and channel analysis, brand monitoring and influencer outreach) and to change internal culture through customized dashboards, alerts, tailored reports and staff training. The initiative broke down silos and scaled social insights across Sales, Marketing and Branding, delivering more than half a million daily Twitter impressions and a marked rise in employees’ and the company’s LinkedIn Social Selling Index, with plans to combine social and internal data to measure revenue impact.

OneLife Company

Christophe Regnault

Digital Marketing Manager