Case Study: Tommy Spaulding Expands Global Summit Reach with TalkingTree Creative Livestream Production

Tommy Spaulding expands his Global Summit to thousands of viewers with TalkingTree Creative

The customer, Tommy Spaulding, a leadership innovator and New York Times best-selling author, needed to livestream his inaugural Global Summit to a worldwide online audience but lacked experience in live event broadcasting. He enlisted TalkingTree Creative to provide a full-service solution for the event's strategy, planning, and execution.

TalkingTree Creative solved the challenge by traveling to the Denver venue to produce a broadcast-quality livestream using the Vimeo platform. They employed four robotic cameras controlled by a single operator and innovatively mounted them on flown truss to overcome a spring-loaded floor, ensuring stable, high-quality footage. The solution successfully expanded the program's reach, allowing thousands of viewers to watch seamlessly on their chosen devices and creating a dynamic online experience that made remote viewers feel present.

Tommy Spaulding