Case Study: Fred. Olsen Cruise Lines achieves faster bookings and more conversions with Talkative video chat

Fred. Olsen Cruise Lines drives 13% direct bookings with Talkative video reservations

Fred. Olsen Cruise Lines, a trusted European cruise operator, sought to modernize its online booking process, which previously relied only on phone and email. To provide a more engaging and personal digital experience, the company partnered with Talkative to implement its video chat service.

Talkative's solution enabled face-to-face video calls directly within the customer's web browser, requiring no downloads. This new video reservations platform led to a faster-than-expected adoption rate, increasing interactions and conversions. Specifically, 41% of video chats led to a cruise quote, with 13% resulting in a direct booking.

Fred. Olsen Cruise Lines