Case Study: Global Luxury Apparel Brand boosts AOV and acquires new customers with Talkable

Global Luxury Apparel Brand - Customer Case Study

Talkable partnered with Global Luxury Apparel Brand to launch a “Friends and Family” referral campaign. The brand needed to move quickly and work around internal constraints, including a heavy schedule of pre-planned emails and limited homepage real estate, while still reaching a highly targeted audience.

Using Talkable’s microsite, email design, and segmented referral marketing capabilities, the brand launched a hyper-focused campaign promoted through email, onsite messaging, employee sharing, push notifications, and social channels. Talkable helped drive a 32% increase in AOV, over 4,000 shares, more than 1,500 referral redemptions, and new email opt-ins.