Case Study: Full Focus Planner boosts email capture conversions and revenue with Talkable

Full Focus Planner - Customer Case Study

Full Focus Planner, a fast-growing Inc. 5000 company founded by Michael Hyatt and Megan Hyatt Miller, wanted to expand its contact list and turn more prospective customers into paid planner subscribers. Before working with Talkable, the company was using another email capture tool that performed acceptably, but it was looking for stronger results.

Talkable implemented its email capture solution with technology optimization and design enhancements, including faster page load speed, first-time buyer targeting, a 7-second pop-up delay, and a sleek new design. With Talkable, Full Focus Planner saw 70% more conversions, 2.5X more revenue, and 38% higher AOV compared with its previous email capture provider.

Full Focus Planner

Marissa Hyatt

Director of Marketing