Case Study: Teck Resources boosts awareness of antimicrobial copper with Talk Shop Media

Teck Resources earns 255 media hits in one year with Talk Shop Media

Teck Resources engaged Talk Shop Media to develop and execute an annual communications strategy for its Copper & Health Program. The challenge was to promote the efficacy of antimicrobial copper in combating the spread of bacteria and viruses.

Talk Shop implemented a comprehensive solution that included media relations, corporate communications, event management, and creative services. The results were significant, generating 255 media hits and over 90.4 million impressions. Due to this success, Teck Resources retained Talk Shop Media as its agency of record for the program's second year.

Teck Resources