Case Study: Domino’s achieves a unified 360° customer view and digital transformation with Talend

Domino’s - Customer Case Study

Domino’s Pizza, the world’s largest pizza company with nearly 15,000 stores across 85+ markets, had become a highly digital business—more than half of its sales came through online and mobile channels—but faced a fractured IT architecture and “data everywhere.” With 85,000 structured and unstructured sources, 17 TB of data, multiple ingestion approaches, and thousands of internal users and external agencies, Domino’s struggled with data quality, slow processing of short-lived web leads, and lack of a single customer view.

Domino’s standardized on Talend Data Fabric (combined with Hadoop and MicroStrategy on a private cloud) to ingest, cleanse, enrich and distribute data across POS, supply chain centers and every customer channel. The platform became the company’s data-mobilization hub, enabling MDM to identify unique customers, improving data quality, reducing development and licensing costs, integrating all sources, and delivering a trusted single source of truth that boosts customer engagement, store performance and business forecasting.

Domino’s

Dan Djuric

Vice President, Global Infrastructure and Enterprise Information Management