Case Study: Fahlo boosts organic traffic and revenue with Taktical Digital SEO

Fahlo grows organic sessions 69% with Taktical Digital

Fahlo, a company that supports wildlife conservation through products that allow customers to track real animals, faced the challenge of rebranding from Wildlife Collections with a minimal organic online presence. Their primary goals were to rebuild their visibility in search engines, strengthen brand recognition, and increase organic traffic and revenue. They partnered with the SEO experts at Taktical Digital to navigate this complex transition.

Taktical Digital implemented a comprehensive SEO strategy that included technical rebranding support like a 301 redirect plan, keyword optimizations, and schema markup to enhance page visibility. Their efforts also involved a PR initiative to earn valuable backlinks. This solution successfully minimized ranking losses from the rebrand and drove significant growth. The results for Fahlo included a 69% increase in organic sessions, a 20% rise in organic revenue, and 80 new backlinks earned, effectively diversifying their customer acquisition beyond paid channels.

Fahlo