Case Study: Stork Stack achieves Pinterest growth and engagement with Tailwind

Stork Stack - Customer Case Study

Stork Stack, a startup described as “Birchbox for Moms,” wanted to build pre-launch buzz and reach expectant and new mothers on Pinterest before its public launch. To do that, the company worked with Tailwind using its Audience Engine and Pinterest account management services.

Tailwind helped Stork Stack find and engage a highly targeted Pinterest audience and build helpful, shareable pinboards for moms. In three months, Stork Stack grew from 96 to 1,358 Pinterest followers, while repins per follower increased 20% and likes per follower doubled; its “Mom’s Community” board also gained over 1,000 followers and 1,500 repins, accounting for nearly one-third of total repins.

Stork Stack