Case Study: Oasis achieves 4.57% conversion uplift with Taggstar social proof messaging

4.57% conversion rate uplift in eight days after adding Taggstar social proof messaging

Oasis, the British fashion brand, wanted to trial Taggstar social proof messaging ahead of its 2019 summer sale to quickly boost online conversions. With only a few days before the sale began, the team needed a fast, straightforward implementation using Taggstar’s social proof solution.

Taggstar integrated its messaging in just eight working days, including popular product and add-to-basket messages as well as its personalised “since you last visited” feature. The result was a 4.57% uplift in conversion rate, with Oasis going live smoothly and seeing measurable gains from Taggstar’s solution.

Oasis

Lizzie Tovell

Digital Project Manager