Case Study: Social Media Week achieves 2X engagement with Taggbox social wall

Social Media Week boosts engagement 2X with Taggbox

Social Media Week, a leading global event and news platform, sought to generate significant engagement for its first-ever conference in Dubai. To help attendees and online participants share their experiences and create buzz, they partnered with vendor Taggbox to implement a digital social media wall.

Taggbox provided a live social media feed that aggregated and displayed posts tagged with the event's hashtag, #SMWIDubai, on a large screen. Their solution included real-time collection from Twitter and Instagram, event-themed customization, and content moderation. This implementation by Taggbox successfully doubled audience engagement and caused the event's hashtag to become the number one trending topic on Twitter in the UAE, creating a highly interactive and integrated experience.

Social Media Week