Case Study: Royal Enfield boosts event engagement with Taggbox Social Walls

Royal Enfield boosts event engagement with Taggbox as UGC hits 8,000+ posts

Royal Enfield, a renowned two-wheeler company, faced the challenge of boosting audience engagement and promoting its #IntoTheMotoverse Instagram campaign at its annual Rider Mania event. Their goal was to motivate attendees to create and share content. To achieve this, they partnered with vendor Taggbox and utilized its Social Wall product.

Taggbox implemented a live social wall displayed across the event venues. This solution showcased user-generated content in real-time, which effectively encouraged more attendees to participate. The result was a significant increase in engagement and content generation, yielding over 8,000 posts with the event hashtag, including 6,300 images and 2,300 videos. Royal Enfield reported an outstanding experience with Taggbox and plans to use the service for future events.

Royal Enfield