Case Study: Cosmetology & Spa School achieves 7900% ROI with Tag Marketing

Cosmetology & Spa School - Customer Case Study

Tag Marketing worked with Cosmetology & Spa School, a beauty education business operating in a highly competitive market. The school was struggling with low local visibility, heavy reliance on cold calling, no lead nurturing process, an under-resourced team, and difficulty separating its school and salon offerings online.

Tag Marketing implemented a mix of web design, organic SEO, PPC and re-marketing, social media, CRM setup, conversion tracking, reputation management, and content marketing. The work improved online visibility by 40%, increased monthly leads by 298%, and boosted quarterly sales by 48%, with the case study also reporting a $79:1 ROI and major gains in lead quality, student tour efficiency, and overall sales.