Case Study: Compass Insurance Agency boosts leads and conversions with Tag Marketing

Compass Insurance Agency - Customer Case Study

Compass Insurance Agency partnered with Tag Marketing to improve lead generation in a highly competitive insurance market. The agency was struggling with a high website bounce rate, low conversion rates, heavy reliance on cold calling, and a lack of lead nurturing, while also converting in less profitable areas.

Tag Marketing implemented a mix of web design, organic SEO, PPC and remarketing, content marketing, CRM setup, tracking analytics, and conversion-focused landing pages. The results were strong: new visitors increased 145% (from 4,663 to 11,439), conversions rose 124% (from 1.47% to 3.29%), and leads grew 216% (from 245 to 804), contributing to a reported 25:1 ROI and a 38% decrease in overall website bounce rate.

Compass Insurance Agency