Case Study: Atlas Copco transforms buying experiences with Tacton and Intershop

Atlas Copco doubles revenue per sales person with Tacton

Atlas Copco Industrial Technique, a global market leader in industrial power tools, faced the challenge of transitioning to a zero-touch transactional order model and doubling revenue per salesperson. To achieve this, they partnered with vendor Tacton and leveraged its CPQ (configure-price-quote) solution to enhance their self-service eCommerce webstore.

The solution implemented by Tacton was an embeddable product configurator that allowed customers to easily define complex, individualized tooling solutions. This integration ensured product validity and improved order quality, freeing the sales team to focus on insight-driven interactions. The results for Atlas Copco included radically reduced costs of sales, increased operational efficiency, and an improved customer buying experience that positions them as a digital leader.

Atlas Copco