Case Study: Curves International expands into 21 countries in 18 months with Tactician Corporation

A Tactician Corporation Case Study

Preview of the Curves Case Study

Expanding Your Brand Internationally

Curves, a rapidly growing U.S. franchise organization, needed to expand its territory hierarchy internationally quickly and cost‑effectively without hiring additional planning staff or deploying a different technology in each country. Curves engaged Tactician Corporation and used Tactician-based products and services to replicate its proven development and territory‑planning process across new markets.

Tactician Corporation created and deployed duplicate Tactician-based systems at Curves’ U.S. headquarters and locally in each country, rolling out systems to six countries in six months, 15 in 12 months, and 21 in 18 months. The identical user interface and reusable analytical methodologies eliminated incremental training costs and avoided additional staffing, enabling fast, consistent territory development and approval across all new countries.


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