Case Study: Bayliss & Harding improves promotional compliance with Tactical Solutions

Bayliss & Harding - Customer Case Study

The customer, Bayliss & Harding, faced the challenge of ensuring promotional compliance and proper in-store display execution for their fixtures and FSDUs during the critical Golden Quarter trading period. To address this, they engaged the vendor, Tactical Solutions.

Tactical Solutions utilized their Business Insight team to analyze data and create a prioritized call file, directing their field team to high-priority stores. This systematic approach fixed core SKU issues to unlock growth. The results included an 8.23% improvement in brand promotional compliance, over 5,000 cases merchandised, and the addition of more than 1,200 shelf-edge labels and 1,150 point-of-sale items.

Bayliss & Harding