Tactica
23 Case Studies
A Tactica Case Study
Probleme.me, a leading online health platform in Kosovo and Albania, sought to become the definitive WebMD-like resource for Albanian speakers but had only a basic concept. They engaged vendor Tactica for a comprehensive solution involving branding, SEO, website development, and social media strategy to build their brand and drive significant traffic growth.
Tactica developed a strategic brand name, designed a new website infrastructure, and created over 500 optimized, science-backed articles with a trained in-house team. They then built a strong social media presence on Facebook and Instagram. As a result, Probleme.me now ranks #1 for most health search terms, generating over 100,000 unique website visits monthly and attracting a social media following of over 130,000 highly engaged followers.