Case Study: Talentedge achieves 10–15% of course registrations with Taboola

Talentedge Sees 10% or more Registrations for Each Course from Taboola

Talentedge is a live, interactive digital learning platform offering 50 courses from 20 premier organizations across HR, finance, analytics, leadership and more. Needing a way to present course benefits and personalize communications beyond traditional PPC and mail, Talentedge searched for a more engaging, ROI-driven distribution channel.

They adopted the Taboola discovery platform to drive content about courses, careers and certifications, which led to higher-quality site engagement, lower cost per lead, and the same registrations as Google at a 30% reduction in cost. Taboola now delivers 10%–15% of registrations for each course, helped Talentedge exceed target ROI, and will be further integrated for greater scale and optimization.

Talentedge

Vivek Bathla

Marketing Head