Taboola
293 Case Studies
A Taboola Case Study
Notix is a comprehensive web, mobile, and in‑app push notification service that helps businesses increase audience engagement. Facing the need to establish a new, more robust revenue stream for both new and existing publisher partners, Notix sought a scalable monetization solution.
Notix integrated Taboola API push notifications and sponsored content to deliver personalized, monetized recommendations to engaged subscribers, leveraging Taboola’s large advertiser network and content‑recommendation tools. The partnership produced 2X revenue growth, established a trusted monetization offering for clients, strengthened Notix’s market position, and set the stage for further expansion with Taboola.
Alex Koshkin
Head of Product Development