Case Study: Medium Large achieves 60% of on-site revenue with Taboola Feed and Video Slider

Medium Large Derives 60% of Revenue From Taboola Feed and Video Slider Across Network of Sports Sites

Medium Large is one of the largest and fastest‑growing independent, fan‑focused sports media companies in the U.S., operating 11 sites including Lakers Nation, NHL Rumors and Dodger Blue. The company sought new ways to better engage sports readers across desktop, mobile and AMP pages while scaling onsite revenue.

Medium Large implemented Taboola Feed and Taboola’s in‑feed/video slider across homepages, article pages and AMP, and partnered closely with Taboola’s account team on optimization. Today Taboola drives 60% of the publisher’s onsite monetization revenue, roughly 30% of which comes specifically from the video slider, significantly improving engagement and RPMs.

Medium Large

Ian Chin

Founder