Case Study: Brand Village achieves rapid, visually compelling in‑store survey insights to boost retailer customer loyalty with Tableau Software

Start-up, Brand Village, helps retailers build customer loyalty

Melbourne start-up Brand Village helps retailers build customer loyalty by collecting and analysing in‑store survey feedback. The founders needed a way to present survey data clearly and impressively—delivering fast, flexible, secure, and mobile-friendly reports so retailers could easily understand store-level and national trends and act on them.

Brand Village chose Tableau Desktop and Tableau Online to create and share interactive dashboards (also embedded on their website), giving clients on‑the‑fly access via iPad or PC. Tableau cut development time from months to days, enabled rich metrics like NPS and store vs. national benchmarking, and helped Brand Village demonstrate value to prospects—fueling early sales goals and differentiating their service in the market.

Brand Village

Ian Curry

Brand Village