Case Study: Real World Retail achieves rapid, data-driven retail decisions with Tableau Software

Retailers need the answers straight away the most effective way to do that is Tableau

Real World Retail, a Dublin-based start-up led by founder John Hogan, helps busy retailers turn large, siloed datasets—primarily point-of-sale and spreadsheet files—into fast, actionable insights. Retailers needed answers almost instantly for merchandising and stock decisions, but traditional fixed reports were too slow and opaque, leaving teams unable to react to changing customer trends.

Real World Retail built a decision-support system on Tableau that blends multiple data sources into simple visualizations and suggested actions, processing tens of millions of records quickly. The result: retailers consume insights in seconds, gain thinking time, and make faster, more accurate decisions—Pamela Scott shifted its merchandising strategy, shortened lead times, increased open-to-buy flexibility, and better responds to customer demand.