Case Study: Pfizer achieves company-wide collaboration and faster clinical insights with Tableau Software

Pfizer deploys Tableau to 25,000 employees to increase collaboration and uncover insights

Pfizer, a global biopharmaceutical company, faced the challenge of scaling analytics and encouraging cross‑team collaboration to surface hidden insights that could improve patient identification, diagnosis and the speed and quality of clinical trials.

Pfizer addressed this by deploying Tableau enterprise‑wide—three global servers and 67 active instances supporting 25,000 users—and empowering its Data & Analytic Innovation team as early adopters. The rollout brought data and decision makers together to build models that improved patient identification and diagnosis and helped accelerate and enhance clinical trials, driving meaningful impact on R&D and progress against disease.

Pfizer

Debbie Reynolds

Vice President of Data & Analytic Innovation