Case Study: University of Oxford achieves rapid reporting and deeper insights with Tableau Software

Oxford University - Customer Case Study

The University of Oxford’s student data team was facing rising demand for division-level reporting but struggled to extract and aggregate information from a recently implemented student system. Relying on Excel, analysts spent weeks producing each report, repeating the same manual work as new requests arrived, which left the team overwhelmed and slowed decision-making.

They trialed Tableau and within a day produced in minutes what had taken weeks, creating refreshable dashboards that revealed insights beyond static tables. Adoption grew to about 25 professional licenses and spread to finance, procurement and other units; the team cut months of manual work, improved data-driven decision-making, and built a supportive internal and online user community to sustain rollout and training.

University of Oxford

Andy Cotgreave

Senior Data Analyst