Case Study: Supervalu achieves mobile, real-time efficiency and unified insights with Tableau Software

How Mobile Business Intelligence Drives Efficiency and Transformation for Supervalu

Supervalu, a Fortune 500 grocery and pharmacy operator with over 2,500 locations, entered a company-wide turnaround and needed new ways to mine its vast, disparate data to boost efficiency, productivity and revenue. The business required an agile BI solution that provided mobile access, a single view of data, rapid metric iteration, mash-ups across internal and third‑party sources, minimal up‑front IT investment, and self‑service capabilities for analysts and frontline staff.

Supervalu deployed Tableau to deliver mobile dashboards (iPads and smartphones), unite multiple data sources without heavy ETL, and foster self‑service analytics and cross‑functional collaboration. The result was a consolidated “source” for market and customer insight, fewer BI platforms, faster delivery of views (days/weeks vs. months), tangible cost and time savings, improved analytic efficiency, and better real‑time decision‑making from store floors to the C-suite.

Supervalu

Wesley Story

Group Vice President of Consumer Insights and Loyalty