Case Study: GetSmarter achieves consolidated reporting and advanced analytics with Tableau Software

GetSmarter uses Tableau to deliver advanced data analytics and tailored reporting for partners

GetSmarter, a 2U brand that builds premium online short courses with top universities, needed a more feature-rich analytics platform to answer increasingly complex business questions. Their previous reporting tool couldn’t support multi-layered projects, self-hosting, fine-grained permissions or the scale and security required to serve internal teams and university partners, and the product team was managing over 400 manual reports.

By implementing Tableau on a new reporting data warehouse, GetSmarter created a single source of truth, consolidated reporting from 400 reports into 70 dashboards, and enabled automated, self-service analytics across finance, marketing, sales, HR and education. The solution delivered tailored partner access via custom Tableau Server sites, improved forecasting, course-performance and campaign analysis, reduced maintenance overhead, and increased trust in data for faster, better-informed decisions.

GetSmarter

Gerhard Lennox

Head of Data Systems