Case Study: Elaura achieves rapid, code-free analysis and saves weeks with Tableau Software

Elaura saves weeks with code-free analysis in Tableau

Elaura, a Singapore-based consulting firm serving clients across Europe and Asia Pacific, uses the Birkman Method to collect rich behavioral data (about 301 data points per person) to analyze team and organizational performance. The challenge was turning that complex, high-volume data into actionable insights and visualizations quickly—without spending weeks coding new features—so consultants could explore findings and communicate them to clients in real time.

By adopting Tableau, Elaura moved to code-free, interactive analysis (using visual tools like the lifestyle grid), cutting implementation time from roughly two weeks to about 30 minutes. That speed allowed consultants to identify outliers, trends, and critical characteristics for client benchmarking, improve recruitment recommendations, and have more effective, data-driven conversations with clients—delivering faster insights and better outcomes.

Elaura

Jon Mason

Chief Executive Officer and Principal Consultant