Case Study: DataSift achieves rapid visualization and actionable social insights with Tableau Software

DataSift - Customer Case Study

DataSift helps companies access, process and enrich massive, unstructured social data so it can be consumed by enterprises—data that is otherwise big, unwieldy and hard to analyze. That scale and complexity made it difficult for customers to turn social streams into actionable business insight.

By pairing DataSift’s curated social feeds with Tableau’s visual analytics, customers can combine social and internal business data, build rapid dashboards, and let domain experts interrogate hypotheses visually. The result: faster iteration, clearer customer and competitive insights (used for product development and service improvements), unexpected patterns that jump out to users, and very positive customer response to the combined solution.

DataSift

Todd Lloyd

Senior Director