Case Study: A.S. Watson Group achieves faster insights and cuts report generation from days to hours with Tableau Software

AS Watson builds competitive edge with data in fast-moving retail industry

A.S. Watson Group, the world’s largest international health and beauty retailer with 12 brands, 14,400 stores and operations in 24 markets, needed a faster, more flexible way to analyze performance across many categories and departments. Legacy tools like Excel and static reports made it hard to slice and dice data, drill into sub‑categories or share timely insights, slowing decision‑making in a fast‑moving retail environment.

A.S. Watson embedded Tableau into its WatsonView platform to deliver interactive, self‑service dashboards with automated data refreshes. The move enabled cross‑category analysis and real‑time insights, cut report generation from days to hours, attracted nearly 600 active users within a year, and fostered collaboration and a data‑driven culture while positioning the company to extend analytics across more functions.

A.S. Watson Group

Malina Ngai

Group Chief Operating Officer