Case Study: AmeriPride identifies most profitable customers and boosts efficiency with Tableau Software

AmeriPride CIO discovers most profitable customers with Tableau

AmeriPride, a leading North American uniform rental and linen supplier serving about 150,000 customers weekly with 125+ locations and a fleet that drives 350 million miles a year, needed clearer, actionable analytics to improve margins and customer experience. With fragmented data and no consistent analytics foundation, CIO Steven John prioritized a platform that could scale across the business and support self-service insights.

AmeriPride rebuilt its information stack with HP Vertica and Informatica and deployed Tableau Desktop and Server, paired with a governance program and IT support for power users. Business teams now use dashboards daily to drive decisions—discovering, for example, that the best margins come from customers within half a mile of each other—resulting in greater efficiency, lower costs, stronger customer experience, and accelerated growth.

AmeriPride

Steven John

Chief Information Officer