Case Study: iTaxi achieves faster, easier ride booking with SYZYGY

iTaxi cuts booking time to 2 clicks with SYZYGY

itaxi, a Polish taxi firm, needed to update its app to attract and retain private customers by simplifying its complex booking process and outdated visual design. They engaged SYZYGY to overhaul the app's architecture and user experience.

SYZYGY streamlined the app by removing redundant steps, introducing intuitive solutions like a "hot topics" list for frequent destinations, and redesigning the interface. This reduced the time to order a taxi to just two clicks. The new ordering process now accounts for only 20 percent of the time spent in the previous app version.

iTaxi