Case Study: Smartcat cuts demo booking costs by 70% with Synthflow Voice AI

A Synthflow Case Study

Preview of the Smartcat Case Study

Smartcat cuts demo booking costs by 70% with Synthflow

Smartcat, a cloud-based AI translation platform, faced a challenge in increasing the number of product demos booked while improving cost efficiency. Their traditional method of using human callers for lead qualification had plateaued in performance, especially during the early stages of the process.

Partnering with Synthflow, Smartcat implemented Voice AI Agents to automate early-stage outreach. The solution from Synthflow led to a 70% reduction in booking costs, a 24% increase in answered calls, and the reactivation of 15% of dormant leads. This allowed Smartcat's sales team to focus on high-value conversations, ultimately closing more sales.


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