Case Study: TD SYNNEX scales multilingual enablement with Synthesia

TD Synnex cuts enablement production time by 80% with Synthesia

TD Synnex, a leading global IT distributor, faced the challenge of efficiently localizing and scaling its multilingual channel enablement content for partners across EMEA and Latin America. Traditional video production was slow, taking up to 1.5 years for a course, and localization added significant complexity. They turned to Synthesia's AI video platform to solve this problem.

By implementing Synthesia, TD Synnex was able to create videos directly from existing materials like PDFs and presentations, integrating localization directly into the production process. This solution slashed video creation time from 3 days to just 2 hours and reduced course production time from 1.5 years to 2 weeks. One creator produced over 100 courses in a year, enabling simultaneous content release in 7 EMEA and 3 LATAM languages, resulting in an 80% time savings per asset.

TD Synnex