Case Study: Merck KGaA achieves faster content creation and 2x internal adoption with Synthesia

Merck KGaA doubles internal AI video adoption with Synthesia

Merck KGaA, a leading global science and technology company, faced the challenge of scaling its internal communications to over 60,000 employees across dozens of countries and in multiple languages. The company needed a faster way to create and distribute video content to share ideas across its large, global workforce and turned to Synthesia's AI video platform for a solution.

By implementing Synthesia, Merck KGaA was able to accelerate its content creation process from weeks or days down to mere minutes. This solution enabled the company to effectively scale its internal communications, which resulted in doubling its internal adoption rates of new content and ideas.

Merck KGaA